A new online course “Culture of Services: Paradox of Customer Relations,” offered by Assoc. Prof. Yamauchi at Graduate School of Management, Kyoto University, starts today.

What do you think “service” is?

In this 8-week course, you will learn a radically new perspective on services. We will consider what they should be by using video data taken in actual services and analyzing customer interactions, as well as the theories of services.

Check out the course trailer and enroll in the course.